In an effort to grow women ridership and support the development of women at bike shops, Dero is proud to sponsor Quality Bicycle Product’s (QBP) third annual Women’s Bike Mechanic Scholarship. This program will offer 16 scholarships for an all-women’s class of Professional Repair and Shop Operations at the United Bicycle Institute.
Poor bike shop experiences are, and continue to be, barriers for women bicyclists. At Dero, we believe acting to create institutional change through programs like this scholarship will help catalyze broader systemic gains in our national bicycling community. In the League of American Bicyclists’ Bike Shops for Everyone report, it identified hiring more women as one of the top seven strategies for attracting and retaining more women customers.
“Dero is excited to support QBP’s Women’s Bike Mechanic Scholarship. More women in the bike industry creates a healthier, more inclusive biking experience for everyone,” says Bri Whitcraft, Director of Marketing at Dero. “We’re thrilled to be able to partner with QBP and other industry leaders to expand this national opportunity.”
To apply and for more information about the Women’s Mechanic Scholarship, click here. Application deadline is October 31, 2015.