The Biker Bar™ gives bicyclists a convenient place to rest while waiting at an intersection. The Saddle Buddy™ offers a spot for bicyclists to hang their bikes at trailheads or rest areas.
The Biker Bar is a leaning rail designed to give bicyclists a place to rest a hand and foot to balance while waiting at an intersection, never needing to dismount. People on bikes will no longer have to reach for the curb or a sign post to support them at traffic lights. The Biker Bar also acts as a push-off point, assisting riders in getting an efficient start from a full stop. This helps keep traffic moving efficiently and safely through the intersection. The Biker Bar also gives bicyclists a designated area to wait in a queue and out of the crosswalk, so pedestrians have a clear path. The Biker Bar is modular, so depending on the location, it can be extended to accommodate more bicyclists. It is easy to install and includes tamper-proof hardware.
The Saddle Buddy is a perfect amenity for mountain bike trailheads and park rest areas. Its simple design allows bikers to hang bikes from the front of the saddle, keeping them upright. While taking a break or gearing up for the ride ahead, bicyclists no longer need to find a nearby tree to lean their bike on or a patch of grass to lay their bike down. The Saddle Buddy is not designed as a lockable bike rack, but rather a convenient spot for riders who won’t be leaving bikes unattended. Available in galvanized steel to hold up to the elements.
If you walked away from a fruitless job interview in college, would you expect to be working at that company as their Director of Marketing a decade later? Bri probably didn’t think so. In this installment of Dero history, she tells us about her custom touring bike and what it was like to interview with Dero during the company’s infancy.
How long have you been at Dero?
Since June 2013…just over two years now.
Do you ride bikes?
Yes!
Where is your favorite place ride?
I’m falling back in love with the Gateway Trail. Earlier this spring I was exploring with a friend and we found the connector trail to Stillwater. It was so great to ride 99% trails from my home in South Minneapolis all the way to Stillwater.
What is your favorite bike to ride?
My favorite bike was my blue Dawes commuter/touring bike that I had built in Australia and shipped back home, but it was stolen last fall. We had so many adventures together – touring solo in Tasmania, Bicycle Film Festival in Sydney, 30 Days of Biking in Minneapolis. But our engineer Joel made me a new, custom steel bike (via Clockwork Bikes), it’s my new favorite! It was designed for commuting and touring, so it has stable handling and comfortable geometry for long rides, as well as all the necessary braze-ons for racks and fenders. The color I chose is inspired by my trip to Thailand earlier this year. I’ve only taken it on a few long rides so far, and I can’t wait to take it on a multi-day adventure.
What sets us apart from other bike rack manufacturers?
The majority of Dero folks are avid bicyclists, so we make sure our products provide solutions for people on bikes. We only make products that we would like to use. Also, Dero has a strong history of advocacy and continues to support organizations all around the country. It’s great to work for a company that gives back.
Favorite rack, and why you like it?
Currently, the Cycle Dock is my favorite. It looks amazing – sleek and refined.
Do you have any funny stories from working at Dero?
During my interview I had a moment of déjà vu when Andy mentioned that Dero used to be located above Bullwinkle’s. Back in college, I had an interview for an admin position for a bike rack company above a bar. I remember climbing the steep stairs to the office. It had tons of boxes everywhere, and not much else. I honestly thought it was a front for laundering money or something, but that was Dero! (I did not get the job.)
Why do people love Dero racks?
People love the quality of our products and our customer service. Our goal is to make our customers and their bikers happy.
People will ride more often if they know there is secure parking at their destination, and more people riding is a GOOD THING. That’s why we’ve shared our expertise in our new Pocket Guide to Bike Parking. Now it’s easier to read, download, and distribute than ever before. Click here to access a free, downloadable version of the guide. A limited run of printed pocket guides are available; please send requests to Ben at [email protected].
The Biker Bar is a leaning rail designed to give bicyclists a place to rest a hand and foot to balance while waiting at an intersection, never needing to dismount. People on bikes will no longer have to reach for the curb or a sign post to support them at traffic lights. The Biker Bar also acts as a push-off point, assisting riders in getting an efficient start from a full stop. This helps keep traffic moving efficiently and safely through the intersection. The Biker Bar also gives bicyclists a designated area to wait in a queue and out of the crosswalk, so pedestrians have a clear path. The Biker Bar is modular, so depending on the location, it can be extended to accommodate more bicyclists. It is easy to install and includes tamper-proof hardware.
The Saddle Buddy is a perfect amenity for mountain bike trailheads and park rest areas. Its simple design allows bikers to hang bikes from the front of the saddle, keeping them upright. While taking a break or gearing up for the ride ahead, bicyclists no longer need to find a nearby tree to lean their bike on or a patch of grass to lay their bike down. The Saddle Buddy is not designed as a lockable bike rack, but rather a convenient spot for riders who won’t be leaving bikes unattended. Available in galvanized steel to hold up to the elements.
